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PDMA NPDP Exam Syllabus Topics:

PDMA Product Development Professional (NPDP) Certification Sample Questions:

1. Mary works as a product development engineer at an automotice parts supplier. Her boss has been complaining about the long lead time in getting new products to market. He belives that the iterative changes, inherent in most of the new products, could be carried out much more efficiently. What type of product development process would you suggest that Mary recommend to her boss to reduce time to market?

A) Integrated
B) Waterfall
C) Stage-Gate
D) Agile

2. In the introduction stage of the product life cycle, which of the following product pricing strategies is most commonly used?

A) Penetration pricing
B) Either A or B
C) Skimming pricing
D) Competitive pricing

3. Concept testing should be accomplished on a new concept primarily for which of the following reasons?

A) To determine whether the new product meets the customer needs and whether the new product is cost-effective for them
B) To test the combined package of product and its marketing plan to determine the level of success
C) To screen and eliminate poor concepts and help develop the good concepts
D) To determine whether the product works as expected

4. The innovation process can start with any one of the following except?

A) Customer has a solution that drives the form and technology that benefits the customer
B) Customer has a need, which a firm finds out about. It calls on its technology to produce a form that is then sold to the customer
C) A Firm has a technology that it matches with a given market group, and then finds out a need that group has, which is then met by a particular form
D) A firm envisions a form of product, which is then created by use of a technology and then given to customers to see is it has any benefits/needs

5. Jane is establishing her own company to manufacture and market a novel range of sports clothes for children aged 8 to 12 years of age. In applying for a loan from her bank, she has been told that she needs to estmiate the required working capital. Why is working capital so important to Jane in the establishment of her new business?

A) It provides a sound basis for calculating the return on investment of the new business
B) It provides a basis for how much money she should seek to borrow from the bank
C) It provides an indication of new business potential to pay off its short-term financial liabilities
D) It tells her how much money she has to invest in her new business

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