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| Section | Objectives |
|---|---|
| Topic 1: Integration and Implementation | - System integration patterns
|
| Topic 2: Audience and Campaign Management | - Audience segmentation and activation
|
| Topic 3: Media Cloud Architecture and Data Model | - Core Media Cloud data objects
|
| Topic 4: Media Cloud Solutions and Features | - Core product capabilities
|
| Topic 5: Media Industry Knowledge | - Advertising and media ecosystem fundamentals
|
In digital ad sales, which set of objects does a consultant need to configure and how many records are needed under the object to form a relationship where one program is shown on five mobile apps?
Correct Answer: A 🗳️
Explanation: Only visible for ExamBoosts members. You can sign-up / login (it's free).
Media Campaign is a record type of which object?
Correct Answer: B 🗳️
Explanation: Only visible for ExamBoosts members. You can sign-up / login (it's free).
A Media Publisher is using Advertising Sales Management (ASM) to manage their B2B Ad Sales business and Google Ad Manager (GAM). They want to have a complete view of their media plans using dashboards.
Which system integration provides built-in dashboards to integrate with the ASM application?
Correct Answer: D 🗳️
Explanation: Only visible for ExamBoosts members. You can sign-up / login (it's free).
A customer is using media cloud and they need to report on how well a digital advertising campaign is performing. The company is using google ad manager as one of their primary data sources. Which productshould a consultant implement to analyze campaign performance?
Correct Answer: B 🗳️
Explanation: Only visible for ExamBoosts members. You can sign-up / login (it's free).
Which tool should a consultant include in the design for a media cloud advertising sales managment (ASM) org when looking to enable a company to track campaign performance from external servers?
Correct Answer: C 🗳️
Explanation: Only visible for ExamBoosts members. You can sign-up / login (it's free).
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