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Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. You need to set up a program to enable an enactment to follow down one of two paths in a program based on a criteria match which determines what branch to follow down. You dragged the Allocation Switch onto the canvas, but it is not allowing you enter conditions.
What should you have used?

A) Data Switch
B) Conditional Branchlet
C) Timer Event
D) Entry Tracking Variable
E) Stage Gate

2. When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor completes a transaction, conversion credit will be attributed to the sourcing campaign by default.
Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in order to eliminate potential duplicate reporting?

A) action=once
B) tracking-once
C) tracking=first
D) action=last
E) action=single

3. In RPL, how do you reference a value in a data source?

A) data_source_alias.filed_name_alias
B) fieldname
C) project_name.field_name
D) data_source.field_name

4. You are planningan integration of Salesforce.com and Responsys. You navigate to the Account Administration screen to configure the access to Salesforce.com, but the configuration options are not available.
What is the reason for this?

A) You need to create a new user specifically for Responsys from within the Salesforce.com application.
B) You must first create a new Salesforce Connect job to enable the automated data feed between the Salesforce.com and Responsys contacts lists.
C) You need to work with Salesforce.com technical resources to configure the gateway to Responsys from within the Salesforce.com application.
D) Responsys Customer Support must first enable the Salesforce integration functionality before the Account Administrator can configure the access between Salesforce.com and Responsys.

5. While configuring the import of a PET table, you need to match new records to existing records for the data merge.
Which two profile fields are options to configure the import to match existing records? (Choose two.)

A) CUSTOMER_ID_
B) EMAIL_ADDRESS_
C) ADDRESS_
D) PET_ID_

Solutions: