1Z0-1032-21 Practice Exam and Study Guides - Verified By ExamBoosts Updated 73 Questions
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NEW QUESTION 27
What three actions must you take to set up your new IP fordeliverability success with your major ISPs?
(Choose three.)
- A. Ensure that your warm-up audiencelists consist of recently opted-in, opened/clicked within the last few months, or are known brand advocates.
- B. Do everything possible to remove lapsed, bounced, or old email addresses to increase the possibility of getting your emails into the inbox.
- C. Automate the daily delivery of Insight Deliverability reports for your warm-up campaigns, especially the Feedback Loop reports to check on true spam complaint rates.
- D. Set up a backup IP address so you will get through to the inbox even if you are blocked by an ISP.
Answer: B,C,D
NEW QUESTION 28
You need to comment your RPL code so that it doesn't get generated in the source HTML for a campaign.
- A. <!-- and -->
- B. <<-- !~ -->
- C. <comment> and </comment>
- D. <#-- and -->
Answer: D
NEW QUESTION 29
A published campaign has an issue that has halted campaign launches. Because of this issue, email notifications were sent to all the key stake holders regarding the failures. You have beencontacted to figure out exactly what the issue is, report the issue and if possible fix it.
How should you locate the campaign that is facing this issue?
- A. Look in each folder until you find the campaign.
- B. Use the Campaign Search feature.
- C. Use the Manage Campaign screen.
- D. Use the Campaign Debuggertool.
Answer: B
NEW QUESTION 30
You are asked to troubleshoot a dynamic campaign that is not inserting content correctly for VIP subscribers.
You learn that VIP subscribers who have spent more than $3,000 are not receiving messages with the proper promotional code associated with their status level. The amount of money a subscriber has spent is stored in the AMT_PURCHASES attribute as number data type. The set of rules is as follows:
- Rule 1: AMT_PURCHASES Greater than 100
- Rule 2: AMT_PURCHASES Greater than 1000
- Rule 3: AMT_PURCHASES Greater than 3000
Identify the solution.
- A. Responsys can't execute rule sets for a dynamic region without a default conditional rule that initializes the rule set to zero. You will need to create the following rule to fix this issue:1. Default Rule 0:
AMT_PURCHASES Equals 0 - B. Responsys executes rules in sequential order, so any subscriber with more than $100 in spending will have the content inserted associated with the first rule and the rest of the rules will never be resolved.
Either the order of the rules should be reversed or the conditional logic should bechanged to use different operators. - C. Responsys requires that the money data type be assigned, because it doesn't support the number data type to be used for monetary values.
- D. The rule set should be changed:1. Rule 1: AMT_PURCHASES Greater than or equal to 1002. Rule 2:
AMT_PURCHASES Greater than or equal to 10003. Rule 3: AMT_PURCHASES Greater than or equal to 3000
Answer: B
NEW QUESTION 31
Whichthree precautions should you take before deciding to delete a column from a Responsys data source?
(Choose three.)
- A. Ensure that there are no active campaigns referencing the column to bedeleted.
- B. Check to see whether the data column is being used by the customer for external analytics purposes.
- C. Check to make sure there are no forms referencing the column.
- D. Ensure that there are no Connect jobs updating the column to be deleted.
Answer: A,B,D
NEW QUESTION 32
You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes.
How should you input this information into Responsys?
- A. In the Manage List screen, ensure the list for the campaign is selected and then select the Seed Groups tab. Create a Seed Group list with the contact information from the spreadsheet.
- B. Using Connect, create a Seed Group import job. The spreadsheet will need to be converted to a comma-delimited file before importing it.
- C. In the Campaign workbook, select the Proofing Import Wizard button. Import the spreadsheet and ensure that it is convertedto a comma-delimited file before importing it.
- D. Using Program, create a Proof List import job. The spreadsheet will need to be converted to a comma-delimited le to import.
Answer: B
NEW QUESTION 33
You want touse Responsys SMS that invites recipients to click a link to a web form to register for a special event. You wish to measure clicks and form submissions (conversions).
Which four steps should you perform to make this possible? (Choose four.)
- A. In the SMS campaign message designer, enable conversion tracking.
- B. In the SMS campaign message designer, you must enable link tracking for the campaign.
- C. You mustsupply a short URL, so you can use bit.ly to shorten links that you wish to use in your text message.
- D. You mustpurchase Premium tracking in order to support link tracking in Responsys.
- E. You must select a Responsys link table with the link names and URLs to be used in the SMS message.
Answer: A,B,C,E
NEW QUESTION 34
In RPL, how do you reference a value in a data source?
- A. project_name.field_name
- B. data_source.field_name
- C. fieldname
- D. data_source_alias.filed_name_alias
Answer: C
NEW QUESTION 35
A subscriber opens an email with Conversion Tracking on, clicks a link, but does not purchase. The next day, this subscriberreceives a second email with Conversion Tracking on with a follow-up offer, clicks a link, but still does not purchase. The subscriber bookmarks the URL, and on the third day, returns to the webpage and finally makes a purchase.
Assuming the conversion cookie is not deleted, how will the transaction be tracked or attributed?
- A. The purchase transaction is attributed to both email campaigns.
- B. Because the final purchase was made by a visit directly to the webpage, the purchase isconsidered a web transaction and no email attribution is registered.
- C. The purchase transaction is attributed to the first campaign that the recipient opened and clicked.
- D. The purchase transaction is attributed to the second campaign (most recent) that the recipient opened and clicked.
Answer: D
NEW QUESTION 36
Using Email Message Designer, identify two HTML tags that you can use to create a dynamic region for an email campaign. (Choose two.)
- A. <td>
- B. <div>
- C. <dynamicregion>
- D. <br>
Answer: B,D
NEW QUESTION 37
Yousend the same email campaign out on the first Tuesday of every month to announce the month's specials.
You are interested in comparing how subscribers responded to the emails in the first three days following the send date during the last three months.
How should you configure a report to do this?
- A. Create a report with Dimension=Campaign-Launch Date for each campaign and select the da measure = Sent Date. Configure this measure as of three days from launch.
- B. Select the 90-day Campaign Performance Report, select the campaigns and measures desired, and then just filter by "First 3 Days after Send".
- C. Create a report with Dimension=Campaign-Launch Date for each campaign, desired performance measures, and date measure = Interval. Configure this measure to include 0 - 3 days from launch.
- D. Create a separate report for each Campaign with performance measures within the Sent Date range for the first three days from launch. Export each report into Excel to assemble a summary report.
- E. Select the 30-day Campaign Performance Report, select just the campaigns desired, and the filter by "3 Days since Launch".
Answer: C
NEW QUESTION 38
Which statement is true about how you must configure a Responsys Profile list so you can beginsending Mobile SMS campaigns?
- A. All the data that you need to use to personalize mobile messages must be stored as columns in the Profile list.
- B. You can use the same Profile list for mobile campaigns that you are currently using for email campaigns.
- C. You only need to define the COUNTRY_ code if you are sending SMS messages to subscribers outside of the default country setting for your account.
- D. You can only modify profile lists used for mobile campaigns through Connect uploads.
Answer: B
NEW QUESTION 39
You uploaded into the Responsys Content Library an HTML document and three subdocuments personalized with the member level of the subscriber. When you validate the campaign, you get this error: "Email Message preview failed because of template execution runtime error, detailed error: property MEMBER_LEVEL for datasource CONTACTS is not defined in the datasources." How should you correct this error?
- A. The HTML coder didn't include the <#data> directiveand declare the CONTACTS data source in each document. Enter this into each document, and the error should now be resolved.
- B. Open each HTML document in the package and declare the MEMBER_LEVEL field by using the RPL directive<#field> in every document. Then reupload the documents into the Content Library.
- C. The MEMBER_LEVEL field is a Responsys reserved word and cannot be used for personalization.
- D. You did not select the MEMBER_LEVEL column from the CONTACTS database. In the Datasources Section in the Campaign workbook, select the MEMBER_LEVEL field and make sure the aliasmatches what is in the HTML code. Responsys will now be able to insert values for that column at run time.
Answer: D
NEW QUESTION 40
You were in the middle of implementing a new campaign when you were pulled out of it to handle another priority. You now have time to return to configuring the campaignrequirements, but are not sure what requirements you completed and what still need to be addressed.
What steps should you take to understanding the remaining issues that require further configuration in Responsys?
- A. Navigate to the Version Test screen and click the Workbook button.
- B. Navigate to the Workbook and click the EMD button.
- C. Navigate to the Workbook and click the Validate button.
- D. Navigate to the Workbook and click the Version Test button.
Answer: D
NEW QUESTION 41
You have a requirement to create a program that allows for the same RIID_ to have multiple enactments in it, each with a unique enactment value.
What should you use to accomplish this?
- A. EntryTracking Variable
- B. Custom SQL Variable
- C. This is not possible, because RIID_ is the only variable that can be used as an identifier for a program.
- D. Custom Event
- E. This is not possible, because only one RIID_ can be in a program at a time.
Answer: A
NEW QUESTION 42
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