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Marketing Cloud Developer Certification Exam topics
Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our Marketing Cloud Developer exam dumps will include the following topics:
- API: 22%
- Data Management: 22%
- Data Modeling: 14%
- Security: 7%
- Programmatic Languages: 35%
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-dev---MCE-Dev-201
Marketing Cloud Developer Certification Exam formate below
- Format: Multiple choices, multiple answers
- Language: English
- Length of Examination: 105 minutes
- Passing score: 63%
- Number of Questions: 60
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Salesforce Marketing-Cloud-Developer Exam Syllabus Topics:
| Section | Weight | Objectives |
| Platform Architecture | 15% | - Design solutions using Journey Builder
- Build automations in Automation Studio
- Configure and use Query Activities
- Implement triggered send architectures
- Create and manage CloudPages
|
| Security and Data Governance | 12% | - Implement role-based access controls
- Apply data retention policies
- Manage API key security and OAuth flows
- Configure data privacy and compliance settings
|
| AMPscript and Server-Side JavaScript | 23% | - Write Server-Side JavaScript for custom functionality
- Write AMPscript for email content personalization
- Implement AMPscript in email, CloudPages, and landing pages
- Use AMPscript functions for data manipulation
- Debug and troubleshoot AMPscript and SSJS code
|
| Contact Handling | 14% | - Handle contact identity resolution
- Implement contact segmentation and filtering
- Use contact model concepts effectively
- Manage contact attributes and data
|
| Marketing Cloud APIs | 20% | - Utilize REST and SOAP APIs for integrations
- Implement API authentication methods
- Work with API endpoints for data operations
- Create and manage API integrations
|
| Data Modeling | 16% | - Utilize Data Views for data access
- Design and implement data models using Data Extensions
- Implement data relationships (one-to-one, one-to-many)
- Define contact data structure and contact key
- Implement data import and export processes
|